WELCOME TO TREND.INC
I’m Kate Whillock
…a Business Consultant who helps heart-led leaders and entrepreneurs find a trending niche - building an engaged community around your mission and putting you streets ahead of the competition. Unlike other coaches who champion Facebook Ads to get you noticed, I ditch the mundane and specialise in building (or re-building!) exciting foundations for your new or existing business, creating real human connection. And here’s why.
People buy people. When you show up as an expert in your niche, tap into what people want to see and build trust as an authentic influencer, people actually ‘get you,’ and the rest fits right into place.
So let’s get your business trend.inc. There’s a community out there with your name on it.
Schedule A FREE CALL
I offer every new client a free 30 minute call to establish if we're a good fit to work together. Simply submit your details and I'll be in touch to book you in for a virtual coffee.
Don’t Just Take My Word For It…
I only work with people I know I can help, and would say I’m more of a partner than a Consultant. Whether you’re a new or existing business owner, a nationwide brand or a 9 to 5’er with a side hustle, I’m ready to help you build a buzz. From logo concepts to social media strategy, I support you with the exact steps needed to create a purpose driven business with solid values and a mission you can be proud of.
VIEW MY SERVICES
I’M A ‘FLUFF FREE’ CONSULTANT
…whose pet peeve is boring businesses. Having worked in Business Development at both startup and global level in my 10 year career, I’ve grown a sixth sense or ‘intuition’ for what works and what doesn’t, and now help clients all over the world stand back and look at the bigger picture. But it took me a while to get here.
I was completely invisible during my first attempt to launch 'Health Yourself Happy,' my first business centred around the mental health benefits of a healthy lifestyle.
I had no clients and no money even though I thought I was doing all the right things. I was burning myself out, throwing money away on Facebook Ads which weren't converting and the results unfortunately spoke for themselves.
When I finally stood back and assessed the situation, it turned out it wasn’t my lack of business savvy or know-how keeping me stuck, small and seriously underpaid.
It was my presence.